■ The Sea Turtle Conservation
Project
E.SUN FHC, committed to preserving the nature and ecology of Taiwan, has
collaborated with National Museum of Maine Biology and Aquarium in holding
Taiwan Marine Environment Protection - The Sea Turtle Conservation Project for 2
consecutive years.
In 2020, the Project included 4 series: Let's Go Marine Conservation, Sea Turtle
Medical Station, Marine Guards Off-Campus Teaching Activities, and Cape Secret
Ecological
Tour. This Project has attracted more than 1,200 participants, and they have
helped to release 6 sea turtles that had recovered from injury after receiving
proper care back to the ocean. Through such a project, we hope to raise the
public's awareness of marine ecology protection and facilitate ocean
sustainability.
Sea Turtle Conservation and Education Plan
E.SUN FHC collaborated with National Museum of Marine Biology & Aquarium
to launch Sea Turtle Conservation and Education Plan. We invite the
public to join the action of conserving marine ecosystems so that sea
turtles could once again enjoy the beautiful ocean!
The Sea Turtle Conservation Project Series 1: Let's Go Marine Conservation –
Releasing the Sea Turtles
We invited the public to step into the shelter of National Museum of Marine
Biology and Aquarium. The participants of one of the sessions were teachers
and students from Daming Elementary School in Pingtung County, which
participated
in E.SUN Golden Seed Project. They were able to closely observe how sea
turtles were taken care of in a man-made shelter and learn how to rescue a
stranded or injured sea turtle through courses given by a veterinarian from
the Museum. After that, they got to experience releasing sea turtles from
hands-on activities. We held 2 sessions in 2020.
The Sea Turtle Conservation Project Series 2: Sea Turtle Medical Station
In 2020, we established the Sea Turtle Medical Station, where we paid for
medical devices/treatment and food so that injured sea turtles could receive
great care. 10 sea turtles in total were treated.
The Sea Turtle Conservation Project Series 3: Off-Campus Teaching Activities -
Why Do You Feed on Plastic, Sea Turtle?
With sea turtles being the topic, we invited Daliao Elementary School and Guopi
Elementary School from Kaohsiung, and National Nanke International Experimental
High School from Tainan to participate in off-campus teaching activities.
Through diverse courses on marine environmental education, the students grew
more interested in learning about marine creatures and became more appreciative
of marine resources and ecology. W held ten such sessions in 2020.
The Sea Turtle Conservation Project Series 4:
Cape Secret Ecological Tour - A Date with Sea Turtles
The contents of the activity encompass a sea turtle parent-child interactive
course with participants visiting the sea turtle shelter center for guided
tours. The tours enable the general public to
better understand the current status of the marine environment. 5 sessions were
held in 2020.
A - Hi, the Sea Turtle Conservation Mascot
For sea turtle conservation issues to gain more public attention, we designed A
- Hi, the sea turtle conservation mascot, and worked with the NMMBA in printing
sea turtle desk pads and folders, which incorporate common life habits and
illustrations of sea turtles in Taiwan, to advocate the importance of marine
conservation to customers and the general public.
■ Taiwan Formosan Bear conservation
The Formosan black bear is Taiwan's sole native bear species. The survival of
the
black bear not only implies the preservation of this species in Taiwan, but also
implies protecting the integrity of Taiwan's forest ecosystems and overall
biodiversity. Since 2012, E.SUN FHC has been working with Taiwan black bear
conservation and restoration units, including the Taiwan Endemic Species
Research Institute, COA, Yushan National Park Administration, Taipei Zoo, and
the Taiwan Black Bear Conservation Association to promote a series of black bear
conservation activities.
Issuance of Taiwan's first
credit card
combining conservation and environmental
concept—the "Black Bear Affinity Card."
E.SUN Bank cooperates with Taipei Zoo to issue Taiwan's CSR credit
card, combining conservation and environmental concepts—the "Black
Bear Affinity Card." Whenever a transaction is made using this card, 0.2%
goes to an animal conservation fund. This fund has made NT$8 million
donation to Taipei Zoo, and was used for black bear conservation, habitat
protection, restoration of Taiwan's native species, and environmental
education program. Customers who use purchases made with the "Black Bear
Affinity Card" to contribute to Taipei Zoo, Taiwan Black Bear Conservation
Association, Animal Protection Association of the ROC, and Taiwan
Environmental Information Association will also receive triple bonus points.
Taipei Zoo "Zoolloween" Festival
E.SUN has been supporting the Taipei Zoo's "Zoolloween" festival for 8
consecutive years since 2013. Through the diverse and interesting "Looking for
Zoo Treasures" activity, visitors can learn about different types of baby
animals and the importance of energy saving and carbon reduction for species
conservation, thus protecting Formosan black bears and other species from the
danger of extinction.
Zookeeper experience camp
For 3 consecutive years since 2018, the bank sponsored the "Little Zookeepers
Scavenger Hunt" at the Taipei Zoo. Through answering questions related to black
bear conservation, students learned correct knowledge of black bear ecological
conservation.
Black bear "Brown Sugar" celebrates birthday
On December 26, 2020, together with Taipei Zoo, E.SUN celebrated the birth of
black bear "Brown Sugar," a species of the Temperate Zone Animal Area. Through a
fun and heartwarming birthday party and conservation education activities, the
public gained greater awareness
of the importance of conserving Formosan black bears and other indigenous
species.
E.SUN Bear Conservation Promotion
We designed interesting stickers and notebooks, which embedded the behaviour,
living habits,and conservation information of Formosan Black Bear. To advocate
the importance of Formosan black bear conservation in Taiwan for clients and
people. Established an online CSR game, LOHAS BEAR, on our official website to
encourage customers and the general public to lead a green lifestyle with E.SUN
Bear through everyday activities (e.g., dining, clothing, accommodation, and
transportation).
■ Promoting
butterfly conservation
E.SUN has jointly promoted butterfly conservation with Yangmingshan National
Park for 8 consecutive years. In 2020, the partners planned eco-tourism for
different routes and launched "Summer's Dream for Insects - Butterflies of
Caoshan," an activity
under the "Four Seasons of Yangmingshan" series, integrating butterfly habitat
conservation in
the national park with environmental education concepts. With the approach of
summer butterfly season, members of the public were given the opportunity to
understand the ecological environment of Yangmingshan, knowledge of butterfly
biology, and the common nectar plants and butterflies of Yangmingshan. In 2020,
teachers and students from one
of E.SUN's Golden Seed Project schools, Sanzhi Elementary School in New Taipei
City, as well as a group for the disadvantaged were specially invited to
participate in the "Summer's Dream for Insects - Butterflies of Caoshan"
ecological tour. Guided by E.SUN volunteers and narrators, the children were
able to observe butterfly ecology, understand Taiwan's precious butterfly
species and the importance of habitat conservation.